Sometimes I wonder if all passionate branding professionals aren’t actually serial entreprenures. During the pandemic we suffered so many setbacks due to restrictions and supply chain issues (which are still an issue!). Creating Irreverent cards gave me a great outlet for my frustration and my ADHD. I have years of archival images squirrelled away as well as know many places to track down unusual historical woodcuts, engravings and illustrations. Cleaning up images to use is can be time consuming but is also really rewarding.

I have not really promoted them but they are doing well in one shop in Vancouver and another in Ontario. Tall Guy 32 seems to really resonate with the dating crowd.

They are definitely going to be ongoing, just too therapeutic to stop.